About Me.

I'm Emerson, a Northwestern University grad with a background in consultative sales, content strategy, and brand marketing, and experience across fitness, retail, and tech.

I'm fluent in Spanish and Korean, have worked directly with senior leadership in both sales and marketing contexts, and am most energized by work that sits at the intersection of culture, communication, and strategy.

What I Do

1. Analytics & Measurement

Performance frameworks that connect what's measurable to what matters. Translating numbers into decisions rather than just reports.

2. Client & Stakeholder Communication

Building trust across every touchpoint whether managing a sales pipeline, supporting a team, or representing a brand to new audiences.

3. Brand Strategy

Audience research, competitive analysis, and positioning frameworks that give brands a clear point of view.

4. Campaign Development

Concept-to-execution campaign work spanning briefs, creative strategy, influencer marketing, and press.

5. Content & Social

Content calendars, platform strategy, and copy across Instagram, TikTok, and LinkedIn; built around real audience behavior.

What I Do

1. Analytics & Measurement

Performance frameworks that connect what's measurable to what matters. Translating numbers into decisions rather than just reports.

2. Client & Stakeholder Communication

Building trust across every touchpoint whether managing a sales pipeline, supporting a team, or representing a brand to new audiences.

3. Brand Strategy

Audience research, competitive analysis, and positioning frameworks that give brands a clear point of view.

4. Campaign Development

Concept-to-execution campaign work spanning briefs, creative strategy, influencer marketing, and press.

5. Content & Social

Content calendars, platform strategy, and copy across Instagram, TikTok, and LinkedIn; built around real audience behavior.

Software Stack

Excel

Data & inventory management

Canva

Graphic design

Framer

Web design

Framer

Web design

Illustrator

Graphic design

Premiere Pro

Video editing

Premiere Pro

Video editing

Photoshop

Image editing

Experience

Download Resume

Membership Concierge

Life Time Fitness

August 2025 - present

Managing a full membership sales pipeline at Life Time Fitness. Conducting 5+ consultative tours weekly, maintaining 15+ active leads, and running multi-channel outreach to move prospects from first contact to close.

Membership Concierge

Life Time Fitness

August 2025 - present

Managing a full membership sales pipeline at Life Time Fitness. Conducting 5+ consultative tours weekly, maintaining 15+ active leads, and running multi-channel outreach to move prospects from first contact to close.

Retail Sales Associate

Nordstrom

April - July 2025

Delivered a personalized shopping experience at Nordstrom. Learned each client's taste, anticipated their needs, and built the trust to bring them back.

Retail Sales Associate

Nordstrom

April - July 2025

Delivered a personalized shopping experience at Nordstrom. Learned each client's taste, anticipated their needs, and built the trust to bring them back.

Student Equipment Manager, Football

Northwestern University

October 2022 - December 2024

Supported a 200+ person NCAA Division I football program as a Student Equipment Manager. Coordinated across coaches, athletes, and staff to keep game-day operations running without a hitch.

Student Equipment Manager, Football

Northwestern University

October 2022 - December 2024

Supported a 200+ person NCAA Division I football program as a Student Equipment Manager. Coordinated across coaches, athletes, and staff to keep game-day operations running without a hitch.

Sales & Marketing Intern

TeachFX

October 2021 - January 2022

Worked directly with senior leadership at TeachFX to build the CRM infrastructure, competitive research, and sales materials that shaped how the company went to market.

Sales & Marketing Intern

TeachFX

October 2021 - January 2022

Worked directly with senior leadership at TeachFX to build the CRM infrastructure, competitive research, and sales materials that shaped how the company went to market.

Northwestern University

B.A. Communication Studies

Spanish, Korean

Fluent in

Chicago, IL

Based in